Run Atlanta 404 Day! 5K
Sat, Apr 4, 2026, 9:00 AM EDT
- Location
- Atlanta, GA
- 50 Upper Alabama St., 30303
- Featured distance
- 3.1 Miles
- Type
- RUN
Sign up and verify details on the organizer’s official page.
At a glance
Kick off Atlanta's 404 Day with a scenic 5K, parade, and festival, all while supporting 100 Black Men of Atlanta.
- Fun
- Scenic
- Competitive
- Festive
- For a Cause
Fun
Scenic
Competitive
Festive
For a CauseGreat for: cause-driven runners, runners who like a competitive edge
Less ideal for: walkers-only pacing
Join the Run Atlanta 404 Day! 5K, the vibrant kickoff to Atlanta's 404 Day celebration. This high-energy event blends fitness, culture, and community, taking over Underground Atlanta. Run a scenic 5K route through Downtown and Castleberry Hill, showcasing iconic city views. The celebration continues long after the finish line with a full day of activities, including a 404 Day Parade, health & wellness activations, and a festival-style block party. This event proudly supports 100 Black Men of Atlanta as its official beneficiary.
What to expect
- Run a 3.1-mile scenic route through Downtown and Castleberry Hill, passing iconic city landmarks.
- Enjoy a full day of celebration with a post-race 404 Day Festival, parade, block party, music, and games.
- Receive an official 404 Day 5K T-shirt, commemorative bib, and a rally towel.
Standout details
- Kickoff to Atlanta's 404 Day celebration
- Scenic route through Downtown & Castleberry Hill
- Post-race festival, parade & block party
- Benefits 100 Black Men of Atlanta
Perks & features
- After-Party
- Awards
After-Party
AwardsFrom the public listing — confirm on the official site.
Auto-drafted from the public listing — confirm details on the official event page before signing up.
The course
- Rolling
- Timed race
Difficulty
Easygoing
Easygoing5K distance, rolling area, typically mild weather
- Rolling area
Based on typical seasonal and area patterns — not a course map or official forecast.
From the organizer
THANK YOU ATL!
The Run Atlanta 404 Day! 5K has reached capacity for 2026! If you missed registration and you still REALLY REALLY REALLY REALLY want to participate, check back on Wednesday, April 1st to see any registrations have been released and put back in the cue to grab up!
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Run Atlanta 404 Day 5K is the ultimate kickoff to Atlanta’s 404 Day celebration—a high-energy experience blending fitness, culture, and community. On April 4, we’re taking over Underground Atlanta in the heart of Downtown for a full day featuring a 5K race, 404 Day Parade, health & wellness activations, and a festival-style block party that keeps the vibes going long after the finish line.
The race begins and ends at Underground Atlanta and follows a scenic out-and-back route through Downtown and Castleberry Hill, showcasing iconic views of State Farm Arena, Mercedes-Benz Stadium, and the fast-developing Centennial Yards. Most importantly, this celebration is powered by purpose—100 Black Men of Atlanta is the Official Beneficiary of the Run Atlanta 404 Day 5K.
Run Atlanta 404 Day 5K Date: Saturday, April 4 Location: Underground Atlanta (Downtown Atlanta) Start + Finish: Underground Atlanta More Info: 404weekend.com Partnership/Sponsorship Inquiries: 404weekend.com Official Beneficiary: 100 Black Men of Atlanta
A fun read! HISTORY OF THE "404"
What You Get With Registration Every participant will receive:
✔️ Official 404 Day 5K T-Shirt ✔️ Commemorative 404 Day Bib ✔️ Professional Chip Timing ✔️ 404 Day Rally Towel to cheer on the 404 Day Parade
Run it. Celebrate it. Then wave your towel in the parade.
Friday, April 3rd - Packet Pick Up, Social, and Shake Out Run presented by Union Fit Hub 3pm-7pm at the Centennial Yards Steele Bridge, 125 Ted Turner Dr. SW, ATL, 30303 *6:15pm — Shake Out Run leb by Motion Run Club
Saturday, April 4th - Race Day Schedule 7:30 AM — Check-In + Race Day Packet Pick-Up 8:00 AM — Pre-Race Programming 8:45 AM — Race Warm-Up 8:50 AM — Line-Up 9:00 AM — START: Run Atlanta 404 Day! 5K 10:00 AM — Recognitions + Awards
404 Day Festival at Underground Atlanta (10:00 AM – 6:00 PM) Once you cross the finish line, the celebration keeps going with:
Recovery Social provided by Union Fit Hub 404 Day Parade 404 Day Block Party Lively music, games, and festival energy Race Day Parking + Commute Options To make your arrival smooth, these options are recommended:
Rideshare services are strongly encouraged Five Points MARTA Station is located directly next to the start line Street parking is available around Underground Atlanta Paid parking decks are also available nearby Awards & Recognitions Overall Awards Top 3 Overall Men: 1st, 2nd, 3rd Top 3 Overall Women: 1st, 2nd, 3rd Age Group Awards (1st, 2nd, 3rd) Men & Women — 65+ Men & Women — 55–64 Men & Women — 45–54 Men & Women — 35–44 Men & Women — 25–34 Men & Women — 19–24 Boys & Girls — 13–18 Boys & Girls — 12 & Under
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